As a sales & marketing professional, you may be aware of the role that contact data alone plays in your prospecting efforts. What you may not realize is how much opportunity you & your team is missing out on if you rely on raw contact data alone.
We address 7 main topics that align with the typical sales cycle & how intelligence can fuel growth across the organization, including data quality & management, ABM/ABE, lead gen, competitive intel, predictive buying signals, & customer retention.
Some of the ways that Intelligence can enable (and accelerate) growth:
30% of the contact data in your prospecting database goes bad every year. Refreshed intelligence helps keep it squeaky clean
Intelligence helps you skip the middle-man and go straight to the decision maker, effectively shortening the sales process
When you can find the right people with one click, you can spend more time refining your sales and marketing efforts to make the biggest impact
Intelligence helps you identify prospects specific pain points so you can personalize your messages directly to them