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Customer Advocacy Research Rep...

Mention Me asked 2,000 consumers what makes them likely to recommend a brand. This report reveals what they said. Against a backdrop of rising marketing costs and an uncertain economic climate, discover how to cut through the noise and make your brand stand out. In Mention Me's third annual re...

CRITICAL SUCCESS FACTORS TO AC...

As technology has become more powerful, more affordable, and more accessible, we are witnessing new breakthroughs and discoveries at a pace that was previously unimaginable. At Cloudera, we are inspired by our customers who harness the power of data to solve important problems, improve their cu...

ChannelAdvisor: Marketing and ...

How the big four are shaping the retail industry The way consumers shop is evolving. Once upon a time we were inspired by adverts, searched for products on Google, compared prices on marketplaces, purchased them on retailer’s sites and showed them off on social media. The lines between mark...

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A Maturity Model for the Conne...

Organizations have invested in sophisticated systems to accurately and efficiently record, close, and consolidate data during reporting cycles. However, the data integrity and efficiency gains from these transformation efforts fall away wh...

LeanIX: IT Cost Savings – A ...

Today’s modern business requires an agile IT landscape to support fast-pace changes coming from digital transformation. As a result, the IT application landscape can become quite messy. Large enterprises implemented thousands of applicati...

Magnolia - Straight-talking Co...

While both marketers and IT teams are keen to take ownership of the new digital experience landscape, there remains a significant disconnect between the two groups. While both have a clear idea of what they want to achieve, there is a langu...

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