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Make the case for DAM

DAMs are the central hub around which distributed marketing teams – as well as their agencies and partners – operate. That being said, in a lot of companies, budget decisions are made by individuals who probably won’t use digital asset management in their day-to-day work. It may be har...

Akeneo: PIM-Unlocking Rapid Om...

Connecting with customers in an omnichannel world is easier said than done. It requires that companies craft compelling customer experiences. Creating these top-notch customer experiences requires the building of near-perfect product experiences, which use consistent product information delivered in...

Fortnightly Report Vol 2

We like to present another edition of our fortnightly newsletter. This newsletter covers few of the critical points related to demand generation. We have also added and interesting topic about Microsoft excel. Newsletter dated 01.06.2020 - Vol 2. Topics covered: 1. Why quality process i...

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The Holiday Marketing Playbook

9 expert tips to win big with your next holiday marketing campaign The holiday season offers massive opportunity to drive conversion, sales, and revenue - if you know how. You need to be thoughtful, methodical, creative, and conversion-min...

A Maturity Model for the Conne...

Organizations have invested in sophisticated systems to accurately and efficiently record, close, and consolidate data during reporting cycles. However, the data integrity and efficiency gains from these transformation efforts fall away wh...

How to Close Books Remotely - ...

The rise of work-from-home heroes The way we work has changed forever. Performing daily tasks, collaborating on reports, holding meetings, and yes, even closing the books outside a traditional office setting is the new normal. Here a...

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