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Akeneo: PIM-Unlocking Rapid Om...

Connecting with customers in an omnichannel world is easier said than done. It requires that companies craft compelling customer experiences. Creating these top-notch customer experiences requires the building of near-perfect product experiences, which use consistent product information delivered in...

Immuta: Privacy by Design for ...

Global interest in privacy has led all organizations to find themselves in the difficult position of having to implement and maintain compliance with a host of complex regulations rife with regional peculiarities. Privacy by Design (PbD) and its EU counterpart, Data Protection by Design (DPbD), work...

ChannelAdvisor: Marketing and ...

How the big four are shaping the retail industry The way consumers shop is evolving. Once upon a time we were inspired by adverts, searched for products on Google, compared prices on marketplaces, purchased them on retailer’s sites and showed them off on social media. The lines between mark...

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Magnolia - Straight-talking Co...

While both marketers and IT teams are keen to take ownership of the new digital experience landscape, there remains a significant disconnect between the two groups. While both have a clear idea of what they want to achieve, there is a langu...

Guide to the Psychology of Ref...

When putting together a referral programme, there are 3 key elements which need to be considered to ensure success. We call these ”the 3 P’s” of referral. This guide examines one of these –psychology –to und...

The Ultimate Guide to Website ...

The Ultimate Guide to Website Personalization There are many ways to put your company’s data to work and by far, personalization is one of the most exciting and effective. Just look at online giants such as Google, Netflix or Amazon, a...

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