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How to build a solid data cult...

Inside, you will find all the keys to lead an effective data project as a BI manager and communicate data to your teams. Discover how a company’s CDO can democratize access to data. The amount of data collected increases by 60% per year. Nonetheless, 62% of employees don’t have the skills ...

Global Leaders Debate Personal...

Can the convenience of personalization survive the privacy backlash? Thanks to headline grabbing scandals about the way organizations have lost, given away, or misused our data, there is a risk that consumers will become less willing to share the information needed by companies to offer personalized...

Akeneo: PIM-Unlocking Rapid Om...

Connecting with customers in an omnichannel world is easier said than done. It requires that companies craft compelling customer experiences. Creating these top-notch customer experiences requires the building of near-perfect product experiences, which use consistent product information delivered in...

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Futurize Your Customersâ€...

Develop the groundbreaking product experiences your customers expect by unleashing your product information potential. Your customers expect more than generic product information. They demand personalized, compelling product experience â...

Guide to the Psychology of Ref...

When putting together a referral programme, there are 3 key elements which need to be considered to ensure success. We call these ”the 3 P’s” of referral. This guide examines one of these –psychology –to und...

ONLINE RETAIL MARKET ANALYSIS ...

That’s according to an eMarketer study, that also found that online sales now account for over a fifth of all retail in the United Kingdom. However, the online shopping market is very different from the offline world, with several ex...

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